As social media director, I led the social media team at Condé Nast Traveler from 2014-2018.
 
During this time I oversaw the luxury travel publication's organic social media content and paid social media campaigns, with a focus on developing highly engaging video and editorial content.

I worked with advertising partners to develop branded social media content, and I contributed editorial content and photography to the magazine and website. I also led the social media execution of annual campaigns like the Readers' Choice Awards and Hot List.

I traveled frequently to develop content for @CNTraveler's social media channels, partnering with hotel and lifestyle brands like ONE&ONLY, Virgin Hotels, Arlo Hotels, Montage Hotels, and Fairmont.
 
I was awarded the Condé Nast Business Achievement Award in 2016 for masterminding aggressive growth strategies on Facebook, Twitter, Pinterest and Snapchat, resulting in rapid Q4 acceleration in the growth of CNTraveler's fan base (and making it one of the three fastest growing brands in the network during that time).